LIVEStrategySessions
Brand Marketing for Strong Brands
Strategic clarity in just a few hours. 1:1 live sessions with Christoph Bott, Creative Director and Strategist at R211
Strategic questions do not always require an extensive project, but rather a precise, independent assessment. These Strategy Sessions are condensed decision-making spaces for CEOs, owners, and marketing managers. In just a few hours, a clear direction emerges – providing a reliable foundation for central strategic decisions.
Christoph Bott has more than 25 years of experience in brand strategy, communication, and campaign management – in both B2C and B2B environments. As a Creative Director and strategic consultant, he supports companies with positioning, differentiation, and structural brand management. He has held leading positions for national and international brands in retail, industry, and services. His work has been recognized with the German Brand Award, the Red Dot Award, and the German Design Award, among others.
Three paths to strategic brand clarity
Brand Quick Scan
2.5 hours €1,490 net.
Strategic clarity on a core question with clear priorities.
Brand Deep Dive
5 hours €3,200 net.
In-depth refinement of positioning and structure.
Strategic Focus Day
8 hours 5,800 € net.
Setting the course for growth and realignment.
STRATEGIC CLARITY IN 4 STEPS
01
Focusing the core question
In advance, we clarify the objective, context, and decision-making framework to prepare for our discussion.
02
Analysis & Classification
Positioning, differentiation, market environment, or communication structure are examined in a structured manner – not superficially, but with a focus on decision-making.
03
Prioritization
Strategic options are weighted. Relevance takes precedence over completeness.
04
Clear direction
You receive a reliable strategic assessment as a basis for internal resolutions or follow-up projects.
Our services at a glance
Strategic assessment
Precise analysis of your current brand or corporate situation
Positioning & Differentiation
Refining the brand core, target groups, and competitive differentiation
Structure & Communication Logic
Evaluation of existing brand architecture, messaging, and touchpoints
Roadmap & Prioritization
Clear strategic guidelines for the next steps
Implementation
Definition of specific implementation areas – from brand management to communication measures
Strategic support
Optional transition into project-based collaboration for structured implementation
Our Mission –
Strategic clarity as a foundation
We create strategic clarity before operational measures begin. Because brand management is not the result of activism, but of reliable decisions. Our sessions bundle analysis, assessment, and prioritization into a concentrated format. This creates a clear strategic foundation on which communication, design, and growth can be built consistently.
FaQ
Who is this format suitable for?
For CEOs, owners, and marketing managers of medium-sized companies with strategic decision-making responsibility.
Who is it not suitable for?
For operational details, design feedback, or purely executive tasks.
What exactly does the session include?
Each Strategy Session covers a defined scope. This includes the collaborative live work as well as individual preparation based on your documents and a strategic memo afterwards. The exact scope depends on the chosen format.
How does the booking process work?
After selecting the format, a brief coordination takes place to clarify the objective and framework. You will then receive your invoice, and the appointment will be confirmed bindingly.
Does the session take place digitally or on-site?
Digitally or – depending on the format – also possible on-site.
What happens next?
You will receive a prioritized strategic assessment as a memo. Based on this, you decide independently on possible next steps.
